The boss of Ryanair, Mr Michael O’Leary must kiss the Blarney Stone every week as he deals with their latest news. The Blarney Stone is supposed to endow the kisser with the ‘gift of the gab’, something Mr. O’Leary has ...
Read More »Memo to British Airways and its agency: try to say something contemporary and relevant
British Airways is reviewing its creative account at BBH so this may well be the last gasp from the agency’s ‘To Fly To Serve,’ campaign, the one that featured all those courageous chaps in leather flying helmets. Which this ad ...
Read More »British Airways ad review out of BBH may open the door to comeback kings M&C Saatchi
British Airways is reviewing both its creative and direct marketing accounts, worth a supposed £60m, from BBH and OgilvyOne. BA has been with BBH since 2005 although, for most of that time, it seems to have done very little advertising ...
Read More »ZenithOptimedia new broom Tim Hipperson faces trial by BA and L’Oreal account reviews
Yesterday we noted the appointment of Nick Bailey as CEO of Aegis-owned Isobar, a rare case (these days anyway) of a creative becoming a CEO. Another, rather more dramatic elevation occurred earlier this year at Publicis Groupe-owned media agency ZenithOptimedia ...
Read More »Will new Virgin Atlantic boss Craig Kreeger shake up the company’s Branson-style advertising?
Virgin Atlantic, which we still think of as Sir Richard Branson’s airline, has appointed American Airlines customer boss Craig Kreeger (left) as its new CEO. Kreeger succeeds the highly-regarded Steve Ridgway who has left after 27 years, in part because ...
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