Tag Archives: bbdo

Blow for DDB as Ogilvy’s creative trio scoop $500m Philips global account

Something seems to be stirring under the bonnet of the stately Ogilvy & Mather limousine (‘At sixty miles an hour the loudest…) as the WPP-owned agency has added to its triumph in sharing the $1bn SC Johnson account with Omnicom’s ...

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BBDO’s Andrew Robertson on why girls are more like boys on Cyber Monday

The great American consumer has been riding to the rescue of the Us economy (and maybe other countries as well), turning out to the shopping malls in droves on post-Thanksgiving ‘Black Friday’ and giving their credit cards another bashing online ...

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Now $100m Applebee’s restaurants dumps McCann

Life really doesn’t get any better for Interpublic’s McCann Erickson and its bosses Nick Brien, head of McCann Worldgroup, and Linus Karlsson, chairman and CCO of both McCann New York and McCann London. Now Applebee’s Neighbourhood Grill & Bar has ...

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Another blow for McCann as $200m Exxon creative moves to BBDO

After a year-long review Interpublic’s McCann Erickson has lost its foundation account Exxon Mobil, the world’s biggest oil company, to Omnicom’s BBDO although media agency Universal McCann retains its media business. Other losers include Omnicom’s DDB which had handled the ...

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WPP’s Sorrell assumes new role as creativity advocate

He’s never been agin it of course (WPP began by buying design companies even before becoming a global player by buying creative agencies JWT and Ogilvy & Mather) but WPP’s Sir Martin Sorrell has never figured very high on most ...

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A top ten sexist ad from Mercedes – but it is quite funny

This is from AdWeek’s latest list (traffic drivers, huh), this time of ‘sexist ads made by total pigs.’ Harsh or what? Anyway it’s for Mercedes, by BBDO presumably, and a riff on beauty and brains. Well it made me laugh.

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