Tag Archives: Asda

New management brooms bring ad reviews at Easyjet, DFS and moneysupermarket

UK budget airline Easyjet is reviewing its creative account at Publicis following a change of top management while furniture megastore DFS is doing the same to its whopper £92m media account, the eighth-biggest in the UK according to Campaign. And, ...

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Will Hersheys deal with Asda appeal to UK consumers?

Kraft’s acquisition of Cadburys last year seems to have stirred its great rival Hershey into making a move into the European market. But will it be able to adapt its flavours to the tastes of the European consumer? The chocolate ...

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Hershey finally joins global chocolate wars through deal with Asda

Following its acquisition of Cadbury Kraft is making a determined effort to become numero uno in chocolate ahead of long-time rivals Mars and Nestle and now, Hershey, the venerable American maker, is making a belated attempt to crash the party ...

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Sainsbury’s, Waitrose edge ahead in UK supermarkets battle

Only by a little bit, mind, as the UK’s grocers (who sell a lot more than groceries these days) appear to have fought each other to a standstill in their last quarter’s trading. Sainsbury’s sales increased by 6.1 per cent ...

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George Davies cuts back GIVe retail operation

George Davies, the veteran fashion entrepreneur who gave the UK Next, George at Asda and Per Una at Marks & Spencer, seems to have lost his magic touch (temporarily anyway) with his new venture GIVe (dont’cha hate some of these ...

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It’s our Sunday Times price increase money Rupert Murdoch tells Asda

News Corporation boss Rupert Murdoch seems to be taking on all-comers when it comes to pricing his products, online readers in the case of The Times, Sunday Times and, most recently, News of the World paywalls, and now the newspaper ...

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