Tag Archives: apple

Steve Jobs biography says that Apple TV is slated as the next big thing

Timing wasn’t always Steve Jobs’ strongest suit (early in his career he picked fights he wasn’t sure to win) but the publication of Walter Isaacson’s biography ‘Steve Jobs’ immediately following the great man’s death means that his successor at the ...

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Coke is tops for brand engagement on Facebook with more than 34m fans

Coca-Cola, which has just appointed 360i as its global social media monitoring agency, is the most popular brand on Facebook according to leading US search marketing agency Covario. Covario’s new study measures overall brand engagement including reach (number/growth of followers), ...

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Steve Jobs leaves a daunting but inspiring legacy

US president Barack Obama hit the nail on the head when he said that Steve Jobs, who has died aged 56, was: “brave enough to think differently, bold enough to believe he could change the world and talented enough to ...

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Interbrand names 2011’s 100 best brands (this time Apple makes the top ten)

And here they are (in billions of dollars) according to the big brand consultancy: 1/Coca-Cola (71.8); 2/IBM (69.9); 3/Microsoft (59); 4/Google (55.3), 5/GE (42.8), 6/McDonald’s (35.6); 7/Intel (35.2); 8/ Apple (33.5), 9/Disney (29), 10 Hewlett-Packard (28.5). These things are measured ...

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Great marketer Steve Jobs steps down at Apple

Steve Jobs’ decision to step down as CEO of Apple aged 56 is hardly a surprise but it’s still a shock. Jobs, who founded the company before being kicked out and coming back to rescue it with the launch if ...

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