The French Federation of Cardiology wants to persuade us, women particularly, that walking for 30 minutes a day reduces the risk of heart attacks by 20 per cent. Trouble is we only do that when the car won’t take us ...
Read More »Jung von Matt shows deft touch for Douglas
German agency Jung von Matt’s work is always worth a look and here it is for Douglas Cosmetics, timed for International Women’s Day (Thursday). As ever with JVM there’s a twist as she meets her surprise and surprisingly elderly date. ...
Read More »Asda and Camelot narrow down agency lists – but will it be all about money in the end?
I see from Campaign that there’s some grey smoke about two big forthcoming pitches: Asda and Camelot. Saatchi & Saatchi is defending Asda, AMV BBDO Camelot. Among those invited to “chemistry” meetings with Asda is AMV, which lost Sainsbury’s to ...
Read More »WPP reveals 14.6 per cent UK gender pay gap
WPP has a lot on its mind this morning, with its shares heading south on publication of poor results and bleak outlook for 2018, but it’s also chosen to publish its UK gender pay gap report. This is now a ...
Read More »Bruno Gralpois: the advertising love doctor on how to nurture client/agency relationships
Bruno Gralpois is co-founder and principal of Agency Mania Solutions, known by some as the ‘Advertising Love Doctor.’ A former head of global marketing operations at Visa and director of global agency strategy at Microsoft he has advised numerous advertisers ...
Read More »Irn Bru puts the accent on undecipherable
A Scottish accent is de rigueur for purveyors of financial products: Scots folk are clearly deemed (by advertisers, not us) as canny with their money or just mean. But Caledonian can lead into strange and undecipherable places as in this ...
Read More »Bonds strips down to warm up Australia
February is in the UK is either (relatively) mild but wet or sunny and freezing cold. How refreshing then to repair to the outback where it’s so hot that no-one is wearing clothes – well just their Bonds underwear. Apparently ...
Read More »Ambitious digital agency Feed hires Bennett-Day as first CCO
Digital agency Feed has appointed former Havas Helia ECD and global digital creative director for Dove Steven Bennett-Day (left) as its first CCO. Feed, based in London’s Shoreditch also has offices in Berlin, Madrid, San Francisco and Manchester and is ...
Read More »Rankin’s Full Service erotica for Sothebys and Coco de Mer
Some of us are looking forward to the Sothebys auction Erotic: Passion & Desire on Friday – what shall it be this year? – and the auction house has enlisted Coco de Mer as a sponsor. Cue ace photographer Rankin ...
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