How will Tesco fare without Sir Terry Leahy?

Sir Terry Leahy retires as CEO of Tesco today and, as ever, his timing is good. When he announced his impending retirement last year there was a degree of surprise. At 55 he’s still relatively young and, as one surprised ...

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Two years after Enfatico collapses Dell dumps WPP for three smaller agencies

If there’s one consistent theme to Sir Martin Sorrell’s long tenure at WPP (apart from delivering the numbers of course) it’s his belief that WPP can and should set up customised mini-agencies for big clients. The most recent is Blue ...

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Now Vodafone tries crowdsourcing in search of a decent campaign – well it’s tried everything else

UK telecoms company Vodafone is a business phenomenon, turning a military radio business into a global leader in telecoms and one of the biggest British companies. But producing any decent advertising seems completely beyond its serried ranks of executives, despite ...

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Diet Coke hits the right note for the Oscars – the ‘super bowl for women’

Well the last bit’s debatable but that’s how they’ve been punting spots in the Oscars coverage anyway. Anyway this a nice cool female-friendly ad for Diet Coke to The Temper Trap’s Sweet Disposition. Restrained on the glitz too. The campaign ...

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Twitter now worth $4.5bn says US bank JP Morgan

These valuations are going up every day and now giant US bank JP Morgan has valued Twitter at $4.5bn in announcing that it hopes to invest $450m of its clients’ in the social network for a ten per cent stake. ...

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