Google appoints BBH to drive Global Citizen 2030 goals

Global Citizen is an organisation with the noble aim of ending extreme poverty in the world by 2030. Google is doing its bit to help, and has appointed BBH to create a campaign focused on one of its goals, “Resume ...

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HFSS advertising ban looms despite industry opposition

The Queen’s Speech yesterday confirmed the government’s intention to introduce a 9pm watershed for HFSS advertising on TV, and a total ban for online starting in April next year. The advertising industry has been fighting against this for years, arguing ...

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Is this what makes New Zealand’s Special Group special?

New Zealand-based Special Group (a new one on me I’m ashamed to say) was voted Campaign’s global agency of the year. Here they are doing their patriotic bit for their homeland. Confident with some nice touches. Maybe they are special…. ...

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KFC shares buckets of love in new campaign by Mother

KFC’s new campaign gets quite sentimental about its customers, building a mutual love story that involves real stories of KFC tattoos, a marriage proposal over a bargain bucket, and the dramas of the great chicken shortage of 2018. It ends ...

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Post-pandemic creativity: Eric beats Einstein

It doesn’t look like many of us are going to be able to watch the Champions League final between Chelsea and Manchester City on May 29 – Istanbul, the designated location is looking unlikely so UEFA is thinking of moving ...

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Is Saatchi overdoing it for front foot BT?

BT is making some big claims for its broadband via new agency Saatchi & Saatchi and here’s another one, claiming it’s services (88% of them if you read the small print) are “unbreakable.” As with the recent CleanMyMac ad from ...

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Publicis Health under fire for opioid marketing

Agencies make big money from lots of under-the-radar things, healthcare marketing being one. A high margin business too (draw your own conclusions.) Publicis Health in the US is being sued by Massachusetts Attorney General Maura Healey for designing and deploying ...

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