Publicis Groupe claims top China PR spot with Genedigi buy

Publicis Groupe’s Maurice Levy said last year that he wanted 30 per cent of the company’s revenues to come from China and emerging markets and he’s obviously decided that PR is a good way forward, buying 400-strong Genedigi, which PG ...

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All-conquering Old Spice limbers up for Cannes with D&AD awards haul

You can’t win the Cannes Lions Film Grand Prix two years’ running with the same campaign can you? If you can Wieden+Kennedy Portland’s Old Spice campaign (‘the man your man could smell like’) will give it a good shot as ...

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IPA and News International launch app for adfolk

The UK IPA Strategy Group and News International are launching the industry’s first iPad and iPhone app, Fast Strategy, for planners and strategists. The free app has been designed to provide planners and strategists with “practical and motivational tips to ...

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