Mother chooses a David Attenborough-style hero for Moneysupermarket debut

Agency Mother had quite a hard act to to follow when it won the moneysupermarket.com price comparison website in March (Dare’s last ad was a winner featuring John Prescott) but you can’t go wrong with gorillas these days, as Cadbury ...

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Drinks giant Diageo strikes first mover advantage ad deal with Facebook

Drinks giant Diageo, which already boasts 12.6m fans on Facebook, has increased its advertising investment in the social media site and is joining its new ‘client council’ that has its first meeting in October. On the face of it this ...

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Here’s the latest bit of animated genius from Coke and W+K Amsterdam – but it wouldn’t work with real people would it?

Coke’s ‘Happiness Factory’ campaign moves on apace with this epic from Wieden+Kennedy Amsterdam (and animators to the stars Pysop) and it’s all incredibly brilliant. But if they tried to execute this script with real (actor) people it would never get ...

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Glaxo teams with McLaren in innovation deal – is there no end to the fatal attraction of Formula One?

Drugs giant GlaxoSmithKline is teaming with Formula One team owner McLaren to tap the vroom vroom boys’ engineering expertise to help its own manufacturing processes and research and development. Sooner or later the association will probably lead to a Lucozade ...

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Sainsbury’s plots major relaunch with new ad line ‘live well for less’

UK supermarket giant Sainsbury’s doesn’t change it’s ad slogan very often – for years it was ‘good food costs less at Sainsbury’s’ and in recent years it’s been ‘try something new today’ – but now it’s planning a trip back ...

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Now Lowe’s marauders raid Leo Burnett in Spain

Just two months ago Lowe and Partners in London raided DDB for four top creatives – Dave Henderson, Richard Denney, Christian Sewell and Andy McAneney – and now the HR marauders from the Interpublic-owned agency have descended on Leo Burnett ...

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