Nothing satisfies teenagers like a Snickers ice cream bar

Ice cream ads are usually filled with sunshine and happy days, but this ad for Snickers ice cream, by CLM BBDO in Paris, has a darker tinge. In a gloomy sitting room, two nervous teenagers down a Snickers ice cream ...

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Is P&G’s new purpose ad ‘The Look’ really a cop out?

Here’s another much-trumpeted dollop of purpose from P&G, ‘The Look’ from the Saturday Morning collective. Showing a black man and his child being given the cold shoulder (or look) by white folks. P&G is trying to appeal to black consumers ...

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Lucky Generals goes local for Yorkshire Tea

TV advertising via Lucky Generals seems to be paying off for Yorkshire Tea as they’re doing plenty of it. Now they’re featuring “local heroes,” Sean Bean. And magician Dynamo, who hails from Bradford it seems. Think Dynamo has it (or ...

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WPP sells stake in VCCP owner Chime for £54m

WPP has sold its 25 per cent stake in Chime – owner of Sebastian Coe’s SCM Sport & Entertainment and VCCP (below) – to majority owner Providence Equity Capital for an initial £54.4m, valuing Chime at nearly £220m. This is ...

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Apple AirPods bounce over Kiev in new TBWA winner

Ever wondered why so many young people wander around cities with hearing aids? Actually They’re Apple AirPods and TBWA\Media Arts Lab has pulled out all the stops for the ubiquitous devices in this new ad ‘Bounce.’ Made mostly using trampolines ...

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Ocean Outdoor secures live stream Wimbledon deal

Ocean Outdoor has struck a partnership agreement with the All England Tennis Club to live stream this year’s Wimbledon tournament, including both men’s and women’s finals. Jaguar has been signed up as Ocean’s sponsor for the tournament coverage. Sites include ...

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WPP rings the changes at Ford agency GTB

WPP evidently isn’t giving up with Ford and its bespoke ford agency GTB. It may have lost US creative to a combo of BBDO and Wieden+Kennedy but GTB trucks on, appointing Robert Guay (left) from Publicis-owned Digitas as its new ...

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