More About Advertising The alternative voice of advertising, marketing and media

Readers with (very) long memories may recall that in 1987 the Saatchi brothers, then running the world’s biggest agency group, announced their intention to take over the UK’s Midland Bank, one of the biggest at the time. The Midland (now ...

We noted Ed Sheeran’s Instagram praise of Heinz Ketchup a while back and now the unaccountably popular Sheeran is appearing in a full-on ad, by David (presumably the Ogilvy offshoot) from an initiative by Ed. Our man of the people ...

Omnicom Media Group’s Drum has won the global content brief for Jura single malt whisky; another case, perhaps, of the lines blurring between some media agencies and creative agencies. Drum, originally an offshoot of PHD, has always been at the ...

Sir Martin Sorrell is a Burning Man it seems, a keen attendee of the Burning Man festival which takes place in the Black Rock desert in Nevada – in the height of summer. They build it up and burn it ...

Well that didn’t last long. Publicis Groupe CCO and Publicis Communications president Nick Law (below) is reported by Ad Age to be leaving the French-owned marcoms group after just 18 months. To join Apple in an as yet undefined role ...

Some of the Cannes commentators have lamented the lack of jokes this time round: maybe adland is so intent on “purpose” and saving the world that it’s mislaid its sense of humour. Even though much research tells us that ads ...

Trust was the most popular word at Cannes this year, the actual meaning of which covers a multitude of strategies and intentions. It is usually delivered with a serious face and a slowing of speech, a bit like Esther Rantzen ...

Have you got a second? Thought not. Advertisers are all too familiar with a negative response from consumers, weary from being perpetually bombarded with content – so much so that the Internet Advertising Bureau defines a viewable impression as one ...

“The more that you read, the more things you will know. The more that you learn, the more places you’ll go.” (Dr. Seuss.) Or, to put it another way: reading is good for you. I doubt this brooks much disagreement: ...