WPP wars with Accenture over media audits

WPP’s GroupM has declared war (they’ve been rowing for years) on Accenture Media Management, the consulting giant’s media auditing arm. According to Digiday WPP will no longer participate in pitches run by Accenture because Accenture Interactive has now entered the ...

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De Niro’s back in ads again, this time for his own Kia car

He just can’t stay away, can he? Fresh from Warburtons Robert de Niro is now appearing in a campaign for Kia, for a car seemingly named after him. Neat from Innocean and Havas Media. MAA creative scale: 7.

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Green Flag and Engine keep up pressure on the AA and RAC

Green Flag’s “Common sense to the rescue” campaign gets its third instalment, again using a half price offer to jolt AA and RAC customers out of renewing on autopilot. This time, we get jumping dogs in wigs, a karate chopping ...

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Nothing satisfies teenagers like a Snickers ice cream bar

Ice cream ads are usually filled with sunshine and happy days, but this ad for Snickers ice cream, by CLM BBDO in Paris, has a darker tinge. In a gloomy sitting room, two nervous teenagers down a Snickers ice cream ...

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Is P&G’s new purpose ad ‘The Look’ really a cop out?

Here’s another much-trumpeted dollop of purpose from P&G, ‘The Look’ from the Saturday Morning collective. Showing a black man and his child being given the cold shoulder (or look) by white folks. P&G is trying to appeal to black consumers ...

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