Is chirpy and cheerful the right way forward for VW ads?

Would you adam&eve it, a bummer from Volkswagen. But actually it’s not the cultured academy in Paddington but DDB Berlin for VW’s new T-Cross, presumably a sign that VW’s T-Roc is starting a family. How many brands does VW need? ...

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B&Q hires Omnicom’s Drum to reboot social media

Omnicom Media Group’s Drum agency has been appointed by B&Q owner Kingfisher as its global social content agency. Kingfisher also owns Screwfix, Castorama, Brico Depot and Koctas. Kingfisher has been shutting stores in France and pulling out of some other ...

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Can Hornby’s The&Partnership ride to rescue of Change UK?

Newly-formed political entity The Independent Group, consisting of a handful of Remain-supporting refugee MPs from Labour and the Tories, hasn’t exactly got off to a flying start. For the time being at least it’s known as Change UK as the ...

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Brave’s Sophie Russell picks her Desert Island Ads

Sophie Russell is a senior planner at Brave. Desert Island Ads At Brave we are drawn to the braver ads. Not just brave through wacky creativity, but brave enough to challenge a category and comms status quo. Bravery is to ...

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Plates can now talk back to annoying Instagram foodies

If you haven’t taken an artfully staged flat lay shot of your food before you eat it, then you haven’t really experienced the meal. So it goes for a generation of foodie Instagrammers who think nothing of holding up proceedings ...

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