Those adam&eveDDB Lloyds Bank black horses are back, this time sharing “a moment of intimacy between one horse and a young woman.” Steady on. Lloyds Richard Warren says: “Our new ‘Drumbeat’ advert brings our iconic black horse into the heart ...
Read More »Wonderhood parodies second-screeners in Three UK’s new Gogglebox idents
Like it or not, mobile phones are now as much a part of family life as the TV and the sofa. Wonderhood Studios brings out the fun in this otherwise grim fact with a series of Gogglebox idents for Three ...
Read More »4Creative’s Paralympics trailer dramatises (rare) upside to Beijing Olympics
Can the Paralympics (starting March) bring some much-needed feelgood factor to the cursed Beijing Winter Olympics? The long-running partnership between the Paralympics and Channel 4 has paid off mightily for both sides. This new “trailer” from 4Creative featuring alpine skier ...
Read More »MAA Ad of the Week: Arnie and Salma for BMW
Could easily have been Drew Barrymore for Quorn, but we had that separately today. Rather alarming how this much sought-after gong is going to celebs these days but most big budget, ambitious ads seem to deploy them, certainly around Super ...
Read More »Cadbury’s Perk takes aim at ‘cancel culture’
Cadbury Perk is a big brand in India it seems and it’s taking on a big issue – ‘cancel culture’ – in a new campaign from Ogilvy. Essentially by issuing joke disclaimers all over the internet – for, for example, ...
Read More »M&C Sports & Entertainment snaps up Barclays
M&C Saatchi is nothing if not resilient: it may be under siege from deputy chairman Vin Murria and her tech investment vehicle, but it keeps picking up business. The agency’s M&C Sports & Entertainment has supplanted Iris on Barclays’ sports ...
Read More »Quorn gets playful with Drew Barrymore and a giant chicken
Who wouldn’t want to be BFFs with Drew Barrymore? She makes even hanging out with a giant chicken — or in this case, Chiqin, as it’s an ad for Quorn — seem like a lot of fun. Barrymore has gone ...
Read More »Alison Hoad returns to advertising as chief strategy officer at Publicis.Poke
After a few years out of the business, Alison Hoad, one of advertising’s most respected and popular planning brains, has been lured back to take on the CSO role at Publicis.Poke. She will take over from Jo Arden, who moves ...
Read More »Havas Milan lands Alfa Romeo creative as it takes on premium electric car market
Stellantis owns lots of car brands (some nobody else seems to want) including Groupe PSA’s Peugeot, Citroen and DS Automobiles, Opel and Vauxhall with FCA’s Fiat, Chrysler, Dodge, Ram, Jeep, Abarth, Lancia, and Maserati. One of the jewels in the ...
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