Don’t play the pitch game, says Sorrell, “land and expand”

Sir Martin Sorrell doesn’t have too much in common with messrs Bartle, Bogle and Hegarty, the trio who, when they set up BBH in 1982, announced they weren’t going to undertake creative pitches. Lots of agencies have said this at ...

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New Year creative: Getir and Patak’s

Hardly blockbusters it’s true, but interesting in their own ways. Getir is a Turkish-owned quick delivery company, currently in London – which may account for the name, no it’s not cockney for ‘Get ‘ere.’ And the company is sponsoring London ...

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AMV creative chief Alex Grieve in shock switch to BBH

AMV BBDO, for years the UK’s biggest agency by billings, has gone through a roller coaster last couple of years with the departure of CEO Sarah Douglas and the loss of big accounts Asda and BT while at the same ...

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MAA blast from the past: Hamlet Extra Mild and the elusive horse condom

Droga5’s David Kolbusz bemoaned the (relative) absence of funny ads trying to sell at a Campaign breakfast, pointing to the remorseless tide of “purpose.” Another reason being that humour doesn’t play that well with awards juries. Hamlet, of course, is ...

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BBC invades Green Park station with campaign for new Green Planet series

David Attenborough is presenting a new series, Green Planet, and BBC Creative is promoting it with a takeover of Green Park tube station, immersing passengers in pictures of plant life in all its multi-coloured variety. Each poster focuses on a ...

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Iris steps up with knife crime plea from Adidas and Arsenal

Premier League club Arsenal is ditching the famous red on its strip for Saturday’s FA Cup match as part of a campaign – ‘No More Red’ from Iris with Adidas – in response to the horrifying level of teenie knife ...

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MAA Ad of the Week: Axa’s ‘Birders’ from Publicis Conseil

Are proper ads keeping their heads above water even as the digital tide shows no sign of abating? Much depends on the state of the TV market and there are some signs that it’s showing resilience, even growth. A big ...

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