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There’s been fair degree of talk recently about the way the big ad holding companies, despite their financial bounceback from the pandemic, are still struggling for growth in their creative operations. Media is driving the numbers even though media agencies ...

Adam&eveDDB is back on the case for Sony PlayStation with 2021’s brand film, a gamers’ game of chess in a city laid out like a chessboard. You expect pyrotechnics from this combo and you certainly get them but there’s a ...

Dentsu’s Carat has raided WPP’s Essence for a new CEO, former EMEA boss Clare Chapman (below.) Digital-heavy Essence has become something of a golf standard for recruiting, losing Ali Reed to Omnicom’s PHD as CEO and chief product officer Mark ...

Pleased to see that Unilever’s Axe has rediscovered its sense of fun after some pretty dire efforts to be serious. ‘Axe Responsibly”‘ from MullenLowe reveals Axe Light, a new variant that make you slightly less irresistible as we move out ...

London agency Elvis has won the global account for Count Us In, an alliance between TED and Leader’s Quest aimed at inspiring a billion citizens to take practical steps to reduce their carbon pollution. The push will go live in ...

WPP has likely landed its biggest win of the year with the lion’s share of Unilever’s massive £6bn plus media budget, being re-appointed to Unilver’s business in most of the world including adding some markets. Omnicom’s PHD won Austria, Germany ...

Cinemas are still struggling to get audiences in, and whether it’s because of the delta variant or duff movie releases isn’t clear. Nicole Kidman is doing her best to tempt us back, with a $25 million campaign for AMC cinemas ...

Zac Efron coaches his younger self out of his foolish, anxious ways and into a more mindful state of grace in the latest of Mother’s blockbuster ads for Dubai Tourism. There’s a lot of humour in here, and it even ...

Euan Jarvie, the CEO of Dentsu UK & Ireland, is leaving after two and a half years in the role to become president at IRI Wordwide, a data tech company working with FMCG and retail brands. During his time as ...