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Unilever’s Sunlight, once a soap (invented in 1884) is now a range of laundry products is now Africa’s second largest FMCG brand after Coca-Cola it seems. So winning the brand across Africa after a competitive pitch is a welcome coup ...

Adidas is for “creators,” or do it’s been telling us for the last couple of years. In one instance by showing dozens of its star sports properties (and David Beckham) sitting around looking all, well, creative. But now it’s decided ...

WPP is facing a test in the UK as it searches for CEOs to lead two of its biggest agencies, Ogilvy and Grey. Ogilvy’s Charlie Rudd – who was CEO of the ad agency, but recently had the title of ...

“Audi on demand” allows you to rent an Audi via an app and, if you live close enough to an Audi centre, they’ll even deliver the car to your door. It’s like Zipcar for the upwardly mobile, with prices from ...

It’s very nice of Land Rover and agency Spark44 to make a commercial for Jim Ratcliffe of chemicals giant Ineos who’s planning to make his own version of the Land Rover Defender, discontinued by JLR. But here are lots of ...

Usain Bolt is back in another BBH ad for this site’s least favourite media owner Virgin Media (if we were a BT customer it might be different), flogging “super fast fibre.” Saw a report the other day that compared claimed ...

A senior UK government press officer lost her job after saying that the day of the 9/11 attacks on the World Trade Centre was a “good day to bury bad news.” Nothing so spectacularly tasteless in adland mercifully but we’re ...

Hope springs eternal in the ad business – as it does in retailing. Three agencies – Creature, Who Wot Why and The&Partnership – are reportedly pitching for UK department stores group House of Fraser even though there might not be ...

MDC Partners’ one-time flagship agency was Crispin Porter+Bogusky, when co-founder and creative leader Alex Bogusky was carrying all before him. Bogusky left eight years ago to spend his time on a number of ventures but now he’s returning to his ...