MullenLowe odds-on as William Hill reviews UK creative

MullenLowe is presumably in the box seat as bookmaker William Hill reviews its UK creative account, having just won the business in the US. William Hill has a new global brand and marketing director in Charlotte Emery. The account spent ...

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Reckitt Benckiser joins anti-plastic rush

RB, Reckitt Benckiser as was and sometimes still is, is stepping outside its usual hard sell mode with this anti-plastic opus – ‘Nature is Speaking’ from Casual Films. Nature is Speaking is also the name of a star-packed series from ...

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Levy’s tech start-up challenges Amazon for Sizmek

Maurice Levy’s French tech start-up Ycor is tweaking the mighty Amazon by the tail, saying it will outbid it for Sizmek, in Chapter 11 since the end of March. Sizmek is a DSP with an ad server and optimizer. Asking ...

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Essence steps in to retain £100m L’Oreal media for WPP

WPP has just won (actually retained) a big one, L’Oreal UK which spends over £100m. But instead of staying with WPP’s Wavemaker (an amalgam of MEC and Maxus) it’s moving to Essence, WPP’s digitally focussed newbie media agency. L’Oreal is ...

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Now WPP rolls out giant campuses to Dusseldorf

WPP is opening another whopper European “campus,” this time in Dusseldorf to house over 2,500 people in 34,000sqm of space. WPP’s BDG architecture+design is designing the interior. The lease is for 15 years which seems to signify that WPP isn’t ...

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Anomaly delivers for Virgin Trains again – while it lasts

Virgin Trains may be on its way out as holder of the UK’s West Coast franchise in a row with the UK government over pensions. Companies like Virgin Trains, which is owned by Stagecoach and Richard Branson’s empire, are rather ...

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