WPP faces crucial shoot-out with Aegis for £106m L’Oreal

L’Oreal is reckoned to be the UK’s fifth-biggest advertiser and now it’s reported to have cut the shortlist for its £106m media account down to just two – WPP, which handled the business through Maxus, now merged with MEC as ...

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Game of Thrones invades Tower of London for last hurrah

It’s the last series of Game of Thrones on Sky Atlantic in the UK (wait for endless prequels) so perky PR firm Taylor Herring has orchestrated a surprising experience for visitors to the Tower of London with GoT’s Night’s Watch ...

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BBH celebrates Heinz’s 150th in style

Heinz is celebrating 150 years in business, no mean achievement although whether or not it’ll see that many more now it’s been welded to Kraft in Kraft Heinz is a moot point. Tomato Ketchup still flies the flag and it’s ...

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Now BBH wins Tesco Mobile

One of BBH’s historic strengths is building long-term relationships with its clients – When Levi’s departed the agency (admittedly years back) nobody could believe it and Levi’s floundered afterwards. The agency recently retained Barclays in a pitch against London’s finest ...

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Gramercy Park’s Richard Ireland picks his Desert Island Ads

Richard Ireland is managing director of Gramercy Park Studios, the post production house within WPP-owned production giant Hogarth. Gramercy Park has studios in London and New York. Desert Island Ads Gramercy Park Studios offers high end to end post production ...

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Now hungry Accenture buys Spanish agency Shackleton

Hard on the heels of buying New York and London-based Droga5, Accenture Interactive has snapped up another highly-regarded creative agency Shackleton in Madrid. Shackleton was founded in 2004 and now has 160 staff. Clients include Coty, Campari, Aperol and Sony ...

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Adam&eve brings back “good call” Aussie duo for Fosters

Fosters is back with its first TV campaign for four years from adam&eveDDB, featuring popular ockers Brad and Dan. Strangely enough, Brad and Dan won the IPA Effectiveness Awards Grand Prix back in 2014, which seems to have prompted owner ...

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Car rental is an extreme sport in new ad by The Corner

The whole car industry is in flux at the moment, with car share schemes taking off, Uber everywhere, and driverless cars just around the corner, but the old-fashioned car rental market has not given up yet, judging by this high ...

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