Alexa’s latest shoot-out from Droga5 helps hard of hearing

Droga5 London is continuing its extensive tour of history for Amazon’s Alexa, this time it’s back to (a version of) The Wild West following forays to Pompeii among other places, with the indomitable Alexa helping a lady who’s hard of ...

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MAA Ad of the Week: Qantas from The Monkeys

Long-running campaigns seem few and far between these days (is it because media planners keep changing the goal posts?) but this one from Qantas is positively venerable, at least 12 years. But Aussies clearly still love the old country (even ...

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ID Comms: talent churn is now biggest issue for advertisers

Talent churn is now the biggest concern for marketers and media leaders when it comes to having the right teams in place in-house and at agency partners, according to new research by ID Comms’ 7Ts Global Research Project. In 2016, ...

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Ete Davis joins Dentsu as creative COO for UK and Europe

It was never going to be long before Ete Davis was snapped up. He quit his role as CEO of Engine in January, ahead of the £77.5m sale to Next 15 in March, and is now joining Dentsu as EMEA ...

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Nationwide and VCCP use ‘the power of words’ to tackle bullying in schools

As a mutual building society Nationwide takes its social purpose seriously, and this new campaign by VCCP celebrates a partnership with The Diana Award focused on an anti-bullying message. The film, set in a primary school, tells real life stories ...

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