Bloomberg launches presidency bid with $37m ad blitz

Media tycoon and former New York mayor Michael Bloomberg – ‘call me Mike’ – has enlisted what he hopes is the power of advertising in his bid for the Democratic Presidential nomination, spending an eye watering $37m in a week ...

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Can Maurice Levy ride to the rescue of WeWork?

It’s a rum old state of affairs when the two of the liveliest characters in adland are well into their eighth decade but 74 year old Sir Martin Sorrell, currently disrupting away at S4Capital, has been joined in the limelight ...

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Google gets egg on its face with Stadia gaming launch

Google’s attempt to break into another business – gaming – has not met with unalloyed praise on either side of the Atlantic: its Stadia ‘cloud gaming platform’ is, so fans say, what everyone wants – you don’t need a console ...

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Greenpeace roasts turkeys – and us – for Christmas

Comedian and their comedy roasts are appearing more and more often in ads, sometimes to annoying effect – think Nationwide. They may be funny/diverting once but the same joke over and over again pales somewhat. But Greenpeace and agency Nice ...

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Talon boosts Ada’s capabilities through Tamoco partnership

Talon continues to invest in proprietary data management platform, Ada, boosting the platform’s capabilities through a partnership with Tamoco, a sensor-driven location data network. The partnership follows Ada’s continued success in helping advertisers to accurately target OOH campaigns on actual ...

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Adland’s philosopher king Jeremy Bullmore is 90

I see that Jeremy Bullmore, one time chairman of JWT London, WPP’s in-house intellectual and celebrated agony uncle, is 90. Jeremy was the other side of JWT in its great days, the intellectual (the word is un-ignorable with Jeremy) aspect ...

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M&S and ODD are back for a second helping at Christmas

Marks & Spencer’s “Go Jumpers” campaign might not have had the emotional impact of John Lewis or the cultural impact of Ikea, but it’s had a sales impact: the featured blue fairisle jumper was the retailer’s biggest selling womenswear product ...

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Contrapunto BBDO scores with change of tack for Spain’s Christmas Lottery

Spain’s Loteria de Navidad (Christmas Lottery) is also known for its ads, recently featuring some winsome albeit effective animation. Contrapunto BBDO in Madrid is taking a different tack this year, which we might call reluctant reality. Dad feels obliged to ...

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