More About Advertising The alternative voice of advertising, marketing and media

There may be a trade war between the US and China and the prospect of a shooting one in the Gulf but advertising – as a whole – seems to motor along. Interpublic’s Magna is forecasting that global ad revenue ...

It’s Cannes week of course and we can expect a number of announcements from agencies and others, many designed to show what good citizens they are. WPP has signed up for the New Plastics Economy Global Commitment, led jointly by ...

Here it is then, adam&eveDDB’s debut for Virgin Media plugging its “Ultimate Oomph bundle” (can you imagine asking for one of those?) The new idea is ‘Unlimiting,’ showing how Virgin can fulfil your dreams, whatever gadget you’re on, wherever you ...

Virgin Media is in the process of unveiling its first campaign through new agency adam&eveDDB (haven’t seen it yet, they’re being unusually coy) but here’s an interesting one from five years ago (BBH?) featuring one Peter Crouch, the star of ...

The Cannes Lions are the gift that keeps on giving, for owner Ascential at least. After a couple of years when entries have been under pressure from the big ad holding companies cutting back – most notably Publicis Groupe last ...

Mat Goff is joint CEO of adam&eveDDB Top Tips for Cannes Here comes Cannes, our yearly chance to measure the UK creative scene against the rest of the world. So who and what will be flying the flag this time ...

The UK’s high-earning Premier League has appointed FCB Inferno to handle its ad account. FCB takes over creative duties from Y&R (now VMLY&R) which, strangely, didn’t repitch. Y&R’s work highlighted the League’s various community support programmes, which seems set to ...

Brexit cannot wither us, it seems, as agency groups are forecasting healthy ad spend growth in the UK for 2019, even though it will be slightly slower than last year. GroupM says the UK will grow by 6.1 per cent ...

Ouch. This ad for TimeTo by Lucky Generals is uncomfortable viewing, but it’s a very effective reminder to the more senior men of the ad industry that it’s not OK to prey upon younger women. The woman’s powerlessness and discomfort ...