Havas repositions RB’s E45 with boxer Nicola Adams

RB (Reckitt Benckiser as was, or maybe still is) is repositioning E45 as “straight up skincare,” away from its medical roots, in a new campaign from Havas. So it’s signed up double boxing champ Nicola Adams, now a professional, to ...

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FCB Inferno drinks deep at the well of artiness for Grant’s

FCB Inferno is wearing its arty trousers for this new film by trendy director Loren Denis for Grant’s whisky. Most whisky ads are meaningless tosh because you can’t mention arguably the most important product benefit but this takes it a ...

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Holding companies still facing data attacks

The big holding companies have enough on their plate at the moment with growth tailing off globally – especially in North America – and clients suspicious about the practice and delivery of programmatic media buying. But an ongoing worry is ...

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BBH bids star-studded safety farewell to BA

BBH is signing off from British Airways – which is headed to Ogilvy as part of a WPP deal – with this star-studded in-flight safety film with Comic Relef and kids’ charity Flying Start. Nicely done even if you’re a ...

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Ogilvy’s Graham Fink on six pioneering years in China

When Graham Fink (below), one of the best art directors to have worked in and led a number of London’s top agencies including CDP, Saatchi & Saatchi, GGT and M&C Saatchi, left to become CCO of Ogilvy China six years ...

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The&Partnership hires Moreira as creative head of new Toyota agency

The&Partnership has chosen Andre Moreira (below), formerly a global creative director and head of art at Havas, as ECD of its new Team Toyota, the pan-European agency formed to handle Toyota Europe which it won at the end of last ...

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