Zac Efron & Jessica Alba in Mother’s Dubai Tourism RomCom

For anyone who didn’t get enough of Zac Efron and Jessica Alba in the all-action first instalment of Mother’s campaign for Dubai Tourism, here’s the next film in the series. This one takes on the romantic comedy genre, helped along ...

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Is Coke wise to invite a meteorite into its orbit?

Is Coca-Cola getting a bit desperate in its old age? Here are two new ads from McCann for (new) Coca-Cola Zero Sugar, always a contentious brand in Coke’s sugary portfolio. The assumption seems to be that some people will doubt ...

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Stormzy and Grey London take Very back to school in style

The back seat of the bus is where the cool kids sit, and the star of this ad, kitted out by Very, is determined to claim that space at the start of a new school year. Stormzy’s ‘Big For Your ...

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South Western Railway moves creative to St Luke’s

South Western Railway (SWR) has confirmed the appointment of St Luke’s as its lead creative agency. The business moves from Engine after a three-way pitch with the AAR. SWR head of marketing Paul Bright says: “We were looking for an ...

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