VW T-Roc’s Bam rams his way into other people’s ads

Volkswagen obviously thinks it’s got a property on its hands with Bam the ram, the star of the T-Roc crossover ‘Born Confident’ launch campaign from adam&eveDDB (below). So on Boxing Day (December 26 for those who don’t box) Bam will ...

Read More »

Paddy Power departs Lucky Generals for Chime outfit

There’ll probably be mixed feelings at Lucky Generals as it waves goodbye to Paddy Power after four years. The ever-controversial and, no doubt, demanding client is on its way to Chime-owned sports marketing agency CSM with WCRS also being hired ...

Read More »

Goodby Silverstein launches augmented reality Instagram

Goodby Silverstein & Partners is one of the pillars of advertising excellence in the US; seemingly unmoved by the the latest fads. But it moves with the times too. Now its GS&P Labs is unleashing a new “prototype” called Gramar ...

Read More »

High pay witch hunt is a client issue for WPP and Sorrell

I see that the UK government, via a body called the Investment Association, has gone ahead with its threat to “name and shame” company bosses whose pay, in its words, risk damaging “the social fabric of our country” by paying ...

Read More »

Is Deloitte eyeing a bid for WCRS owner Engine Group?

Deloitte is eyeing Engine Group according to a report in The Drum, seeing the medium-sized marcoms group as a way of playing catch-up with Accenture’s Accenture Interactive. Deloitte Digital is currently about half the size of Accenture Interactive with revenues ...

Read More »

It’s old Arthur and young Maurice for Publicis Xmas

Here’s a very grey – née white – Arthur Sadoun reflecting on a turbulent year at Publicis Groupe. Poor boy, this will never work. But then up grams one Maurice Levy, looking as though he’s been hitting the Grecian 2000 ...

Read More »

Is Esso’s ‘reindeer princess’ from A&E a snowy waste?

Here’s a seasonal oddity, the true story of a ‘Reindeer Princess’ reindeer racer courtesy of Esso and adam&eveDDB. A formerly troubled soul, now with a wife and a daughter. Plus a previously lonely and unfulfilled reindeer. All to show that ...

Read More »

72andSunny lauds the good bits of Google

Where would we all be without Google? We’d be up a well-known creek without a paddle, of course, but is it really a force for good? Google Search is, according to this new piece of cheerleading from 72andSunny. Trouble is, ...

Read More »

Tom Denford and David Indo from ID Comms: the top Christmas ads of 2017

On this week’s #MediaSnack Tom and David look at the phenomenon of British Christmas TV ads. The trend to invest heavily in Christmas advertising was kickstarted by John Lewis and now a dozen or so retailers are investing large sums ...

Read More »
© Copyright 2013 More About Advertising, All Rights Reserved. With help of WPWarfare.com. | Cookies explained.