PR agencies in a spin over Vodafone

A little online barney between two UK PR agencies has caused some amusement among the nation’s spinners this morning. Apparently Vodafone’s recently appointed agency, Paratus, (slightly toffy name, Latin for ‘prepared’ we believe) sent out an erroneous release to bloggers ...

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But were creative directors ever like Don Draper?

Not in the UK they weren’t, even the big American-owned agencies like McCanns and JWT either had smoothly corporate intellectuals like McCanns’ Barry Day (who used to be paid for his musings by Campaign with vouchers at posh bookshop Hatchard’s) ...

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Is a media boomlet on the way?

Don’t get too excited but there’s a bit of evidence that one might be, after what seems like years of doomy decline. And the unlikely beneficiary (or one of them anyway) is newspapers. Far more predictable is the agent of ...

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In praise of Bart Becht’s £92m

Bart Becht

That’s right – £92m ($140m) – the sum Reckitt-Benckiser CEO Bart Becht picked up for his labours in 2009. Actually City & Wall Street doesn’t know quite what to make of this. A big chunk of it was Becht cashing ...

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Marketing Week pinches columnist Mark Ritson from Marketing – maybe there’s life in the old dog yet

Not the ever-youthful Mr Ritson of course but Marketing Week, the Centaur-owned weekly marketing magazine that looked on its uppers just a few months ago. Ritson first came to prominence as a columnist on rival Haymarket’s Marketing when he was ...

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Even Aleksandr the meerkat forgets his script now and again – but is he in danger of outstaying his welcome?

Yet another comparethemarket.com ad featuring Aleksandr the meerkate has emerged (he must be the saviour of the UK commercials business) but rather than showing that, here’s a collection of Aleksandr’s alleged bloopers (see full story). But Aleksandr is becoming a ...

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More big media deals going pear-shaped, AOL wants to ditch Bebo

Which the hapless ISP bought from its British owners for a chunky $850m just two years ago. AOL itself was the agent of probably the biggest botched deal in media history when it ‘bought’ massive media conglomerate Time Warner in ...

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InBev and PepsiCo gang up on media owners and agencies

InBev, owner of Budweiser, Michelob and Stella, and PepsiCo are grouping their US media expenditure to extract savings from the US’s biggest media owners. The two spend a combined $1.15bn in US media and last year were the two biggest ...

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More bad news from mobile media – this time it’s geolocation

Ring, ring goes your phone when you’re passing a bordello as it knows you’ve got a thing about girls with aspidistras. You’ve just been geolocated, the great new thing in mobile marketing. There are times when too much knowledge is ...

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