Market Research weathers recession

Further evidence that market research has weathered the recession a little better than some of the other marketing disciplines emerged this week with the news that brand owners cut their research spending last year by almost five per cent, a ...

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Islam campaign needs punchier approach

There’s a new advertising and PR campaign out today that aims to improve the British public’s perception of Islam and Muslims. Launched by the Exploring Islam Foundation, it covers media relations, online activity and an outdoor advertising campaign at bus ...

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Did ITV get rid of Rupert Howell too soon?

Well we only ask because ITV’s orders for the World Cup and beyond are going through the roof and much of this is said to be the result of axed commercial boss Rupert Howell’s dedicated schmoozing of clients. Howell and ...

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CDP generation ebbs away as Brian Duffy dies

Collett Dickenson Pearce, the famous although now defunct London agency whose alumni recently celebrated its 50th ‘birthday’, lost another of its famous names this week with the death of photographer Brian Duffy. Duffy never actually worked in advertising much but ...

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Sky and Virgin make friends in UK broadcasting shake-up

Digital TV may be the sexy industry de nos jours, or one of them, but today’s deal twixt Sky and Virgin Media actually goes back to basics. Sky has bought Virgin’s programme-making business for £160m in return for giving Virgin ...

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Neilsen £1.75 bn cash call will test the markets

Will investors have an appetite for Neilsen shares once the giant Dutch market research group, reveals the details of its planned $1.75 billion cash-raising exercise in New York? WPP's Sir Martin Sorrell has always pointed to the higher growth and ...

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