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A new client usually means an agency review and new boss of Nestle USA, Brit Paul Grimwood (left), is no exception. Nestle USA has announced a wide-ranging review of its $800m or so ad budget, starting with media currently handled ...

I’m beginning to wonder if there is an unspoken conspiracy at large across the nation. It’s to do with a very tricky topic of political correctness, specifically regarding race, that we all suppress out of fear of being castigated as ...

Chief executive Philip Clarke’s ruthless dispatch of his number two, Tim Mason (left), is a final reminder – if any were needed – that the past is another country, so far as Tesco is concerned. They did things differently there; ...

It’s been a trend for a while of course – Pepsico’s Doritos has been crowd-sourcing ideas for its Super Bowl ads for a while now. But savoury snacks are one thing, buying a car that costs about the same as ...

Fashion items and luxury goods have proved remarkably resilient during the recession with big-spendng clients preferring to stay with smaller specialists rather than entrusting their precious wares to big agencies. So Publicis Groupe is buying specialist agency AR New York ...

Unconventional chocolates are all the rage despite these straightened times and Swiss firm Ricola, founded in 1930 and still family-owned, is to return to TV in the UK with a £3m budget. Havas-owned Arena Media has landed the media planning ...

Independent production company Sundog Pictures is launching its new feature documentary Breaking the Taboo online, replacing the traditional theatrical window with a global launch on YouTube. Breaking the Taboo uncovers the UN-sanctioned war on drugs, charting its origins and its ...

Those agencies without a big car account will be preparing to work overtime at Christmas as Honda reviews its $500m Honda and near-$200m Acura accounts in the US. Both accounts have been with indie agency RPA since 1986 and it ...

Fancy London emporium Harvey Nichols has created quite a stir with its advertising through DDB (or Adam&Eve/DDB as it is now) and its new Christmas opus, ‘The Dress,’ isn’t bad. It’s that fear that all girls seem to have (should ...