McCann tries ‘Carry on up Christmas’ for Paxo

Turkeys don’t vote for Christmas do they? And they gobble a lot. These are the two seminal jokes in this McCann London film for Paxo, stuffing in a packet for those of us who are going to make something wonderful ...

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Cossette unveils anti-fruitcake Christmas campaign

Thanks for all the online Christmas cards, obviously we can’t do all of them. Sometimes they’re an opportunity to take the mickey about all the task which are deal with duly seriously the rest of the year. And there’s some ...

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Beyonce, and us, are better off without Pepsi

Beyonce has signed up with Pepsi, part of its answer to Coca-Cola’s attempt to take over the music business. She’ll be the centrepiece of its Super Bowl extravaganza and, no doubt, ‘brand ambassador’ all over the place. Well fifty million ...

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Bon Noel from Publicis Groupe’s Maurice Levy

Here’s Maurice Levy’s Christmas card from Publicis Groupe. It’s been an interesting year for PG; a good financial performance by peer group standards, the acquisition of LBi and a neat and advantageous exit from its partnership with Dentsu. But is ...

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New Ponce ad for Axe shows perils of ‘The Look’

Unilever’s Axe appears to be taking a new turn (for the worse?) in this new ad from Buenos Aires agency Ponce: anti-ageing properties for men. It’s all tongue-in-cheek of course but women spend millions (billions?) on these potions and no ...

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