12 hours ago
WhatsApp works with Dentsu to drive brand and business use
Meta wants to monetise WhatsApp and has brought Dentsu to help, starting with its WhatsApp Business service. Dentsu’s technology arm,…
13 hours ago
Joint gets a workout with new client, Joe Wicks
Joe Wicks, the man who got Britain moving thanks to his daily “PE with Joe” YouTube workouts during the pandemic…
15 hours ago
Penny doubles down on purpose at Christmas with ‘The Kids’
German supermarket chain Penny has won many plaudits for its holiday ads over the years and, as events on the…
16 hours ago
UK moves up global adspend rankings behind US and China
WPP’s GroupM has produced its end of year forecasts for adspend in 2023 with the suprising finding that the UK,…
1 day ago
Publicis Creative nabs Susie Nam as new US CEO
Susie Nam, who quit her role as CEO Americas at Droga5 in April this year, is now CEO of Publicis…
1 day ago
Elon Musk can never resist a soundbite – will this one kill off ‘X’?
Here’s Elon Musk’s outburst at advertisers at a New York Times chinwag, sadly with beeps but you get the drift.…
2 days ago
Amazon joins retro wave with reworking of cheesy old commercials
Amazon is challenging Apple for ad innovation, in this case the world’s biggest advertiser is joining the retro wave by…
2 days ago
‘Mix it up’ message from Smirnoff gets recipe right
Smirnoff vodka is still thinking about the plague of loneliness triggered by the pandemic, so the new campaign’s message is…