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We all know that Google dominates the global search market and for a few years now it’s been setting its sights on becoming the biggest online advertising company too (Yahoo is still the biggest in the US) and the company’s ...

Executives at media agencies and ITV will be grinding their teeth today as one of Maurice Levy's head honchos at Publicis has come out in support of the suggestion that the Government's Central Office of Information should run its advertising ...

He used to be one himself of course and Sir Terry Leahy of Tesco was pulling no punches as he told a business audience in London that “there should be more marketers as CEOs” because “the customer is a great ...

The all-conquering Google (it’s currently investigating the market for driverless cars and funding a wind farm off the East Coast of the USA among other ventures) has suffered a blow to one of its more mundane activities, selling unsold (by ...

The Office of Fair Trading is to be axed after forty or so years and its supervisory duties will be rolled in to the Competition Commission, to which it refers issues it thinks need investigating anyway. So quite sensible then ...

Engine Group chairman Peter Scott has finally got the expansion money he’s been looking for, raising £32.5m now with £30m promised in two years’ time from US-based ventures and private equity fund HIG Capital. If and when all the HIG ...

Not so long ago marketing was the big thing at the BBC, former Unilever marketer Andy Duncan became one of the grandest of fromages before setting off to run Channel 4 (he’s since moved to posh car dealer HR Owen) ...

There are many kinds of ambush marketing but in the dark world of search advertising some rather dastardly arts come into play. mac antivirus software Or so Interflora believes. The flower retailer is taking Marks and Spencer to the European ...

Saatchi & Saatchi Sweden and Toyota have combined to launch a water test for emissions-conscious Swedish drivers which encourages them to download a sponsored Apple app which shows them the effect their driving would have on a real glass of ...