US Art Directors Club does something to encourage young talent (rather than just talking about it)

There’s been much talk recently on the ad agency business’ difficulties in attracting and nurturing young talent, Interpublic CEO Michael Roth remarking at the 4As that “nobody wakes up wanting to get into advertising” or words to that effect. Some ...

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Sky soars to second place among top UK advertisers

New figures from Nielsen published in Marketing show that BSkyB, currently the subject of a bid for complete control by News Corporation is now the second biggest advertiser in the UK behind Procter & Gamble, overtaking Unilever and the former ...

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Are political ructions beginning to affect Kraft brands and Cadbury?

Which is a Kraft brand of course since the UK chocolate and gum makers was bought for £12bn just over a year ago. Kraft CEO Irene Rosenfeld has, for the second time, refused to appear before a British Parliamentary committee ...

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