Will W+K’s La Vita E Bella woo the Chinese for Fiat?

Missed this one first time round; it’s a campaign for Fiat (aka Chrysler) from Wieden+Kennedy Portland explaining the quirky, if somewhat unreliable, Italian motor manufacturer’s appeal to and synergy with the Chinese. W+K Portland certainly can’t be accused of ducking ...

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Halfords appoints Gratterpalm for in-store change

There are two companies you may not expect to find in the UK’s Top 20 agencies: production specialist TAG (now working with Wieden+Kennedy London on Tesco) and Gratterpalm, hailing from Leeds. Gratterpalm is living testimony to the fact that a ...

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DraftFCB wins big for KMart with ‘ship my pants’

DraftFCB could do with a winner or three and it seems to have produced one with this ad/online film for US retailer KMart’s online operation which has become, arguably, adland’s biggest gross-out online hit to date with zillions of online ...

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