Walkers says it’s business as usual with commercials front man Gary Lineker

Pepsi-owned Walkers has denied reports (including one here) saying that soccer presenter Gary Lineker has been dumped after 16 years as the the brand’s front man. Walkers Marketing Director Miranda Sambles says: “There is no change whatsoever to Gary Lineker’s ...

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Travel Channel owner Scripps buys into UKTV

If anyone doubted that the digital TV business in the UK (apart from Sky) was destined always to be a minnow, further evidence to the contrary has emerged with US company Scripps Networks Interactive, owner of Travel Channel and Food ...

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These are America’s most popular brands according to Bloomberg

Bloomberg and its magazine acquisition Business Week have produced their list of America’s most popular brands, based on commercial growth or a surge in popularity (or both) over the past year. • Actress: Sandra Bullock • Athlete (Female): Serena Williams ...

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Air Asia tycoon Tony Fernandes offers Ecclestone a way out of QPR – and this time there’s a reason for buying the London club

It’s soccer madness time in the UK again and the season has burst into life even more rapidly than usual on the corporate front with budget airline Air Asia tycoon Tony Fernandes set to tie up a deal to buy ...

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Two views of advertising legend Bill Bernbach

Doyle Dane Bernbach founder Bill Bernbach would have been 100 last week (he died in 1982 aged 71) and he’s often credited with the creative revolution of the 1960s, inspiring future generations of advertising people with his famous campaigns like ...

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Will the News of the World save Mirror publisher?

Rupert Murdoch isn’t a very happy bunny at the moment although he can console himself with the thought that things could be much worse (they still might be). But what the News Corporation boss probably hates the most is that ...

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Interpublic’s revival plan for Lowe targets biggest Aussie indie 303

Interpublic has clearly decided that its troubled Lowe & Partners is worth preserving despite all manner of ructions and disappointments – the reason is presumably Unilever which under CMO Keith Weed seems wedded to the agency – and it’s now ...

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