Creative ‘insurgent’ Alex Bogusky quits advertising

Yes, the man who garnered the silly title (even by agency standards) in January this year of chief creative insurgent at MDC Partners, the owner of his agency Crispin Porter Bogusky, is packing in the business to do other things. ...

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The South Americans are coming, Santo nicks Milkybar from JWT

Fresh from Brazil’s Almap BBDO picking up the lion’s share of gongs at Cannes, now the Santo agency from Buenos Aires has invaded Knightsbridge Green in London by pinching the Nestle Milkybar business from WPP’s JWT. Santo, which handles some ...

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Wrong supermarket ad knocks Brazil out of the World Cup

This isn’t the first time the wrong ad has been run, nor the last no doubt, but Brazilian newspaper Folha de Sao Paulo has placed itself high up the list of major cock-ups. The day after Brazil’s comfortable World Cup ...

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Larry King steps down, will Piers Morgan step up?

CNN’s Larry King is finally retiring after 25 years of Larry King Live in which period the irascible presenter has interviewed everyone from rappers to presidents. His final week included Lady Gaga and Barack Obama. Inevitably there is huge speculation ...

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Microsoft bins Kin phone – red faces all round

Not least at Interpublic’s agencytwofifteen whose ‘faux hipster’ campaign for Microsoft’s Kin ‘social phone’ takes part of the blame for what must be one of the most embarrassing product launches in history. Kin, Microsoft’s first phone, was only launched on ...

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Reckitt-Benckiser says it’s $10,000 to pitch for our account

A monstrous cheek that’s what it is. Household goods giant Reckitt-Benckiser is planning to charge media agencies pitching for its account in India $10,000 for the privilege. And put in place compensation deals if ratings aren’t as high as expected ...

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Ofcom wants warning symbol for product placement

Further to Angie Dean’s story on branded entertainment, we should for a moment consider Ofcom’s ludicrous suggestion that TV programmes containing product placement should have warning signs on them. Ofcom wants an on-air symbol at the beginning and end of ...

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WPP inches ahead as UK and US perk up

It’s not often you hear a good report of the UK from WPP but the marcomms giant has just reported organic growth of four per cent in the UK in April and May, ahead of rates in continental Europe but ...

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Branded entertainment defies recession (almost)

Figures from US researcher PQ Media show that US spending on branded entertainment fell by just 1.3 per cent to $24.62bn in 2009, far less than other media. Most of this, $21bn, was spending on branded events. Product placement, often ...

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