Fred & Farid launch new monochrome kissing epic for Martini

Many of us thought that signature 60s and 70s drink Martini had disappeared but it appears to be a making a comeback based on the Mad Men look of skinny lapels, white shirts and thin ties. French agency Fred & ...

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Doomy gloomy old Europe drives down new ZenithOptimedia adspend forecast

Which shouldn’t surprise anyone really – let’s just hope Angela Merkel and Nicolas Sarkozy bear the ad industry in mind when they meet for the umpteenth time today to try to sort out a eurozone fix. Publicis Groupe-owned ZenithOptimedia produces ...

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AKQA and Wieden+Kennedy lead London agency digital boom

One of the many things the ad business ought to thanks the late Steve Jobs for is Apple’s invention of the iPad. This and its thousands of attendant apps is proving a mighty boon in turbulent economic times. When specialist ...

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