China ad ban in TV dramas has advertisers and agencies scratching their heads

Chinese regulator the State Administration of Radio, Film and Television (Sarft) is to ban ads during TV dramas from January, collecting them in blocks between programmes as is the case in South Korea. Sarft says that removing ad will “ensure ...

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New agency 101 launches Air Miles replacement Avios with Sony-esque film

New London agency 101, formed by a number of Fallon refugees and former Cadbury marketing director Phil Rumbol, has picked up the Avios account, British Airways’ new name for the Air Miles rewards scheme. Avios is having a rather fractured ...

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Worrying times for TBWA London as Muller axes top marketers

TBWA London was cock-a-hoop earlier this year as it won the £25m Muller yogurts creative account but it will be feeling decidedly uneasy at the moment as the company’s marketing director Lee Rolston leaves the company after just over a ...

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Now Droga5 wins big new Kraft launch MilkBite

Kraft is launching its new granola and refrigerated milk bar MilkBite nationally next year and has appointed all-conquering agency Droga5, led by Dave Droga (pictured), to handle the account. Droga5, which won three Grand Prix at this year’s Cannes International ...

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BBDO’s Andrew Robertson on why girls are more like boys on Cyber Monday

The great American consumer has been riding to the rescue of the Us economy (and maybe other countries as well), turning out to the shopping malls in droves on post-Thanksgiving ‘Black Friday’ and giving their credit cards another bashing online ...

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