Cossette unveils anti-fruitcake Christmas campaign

Thanks for all the online Christmas cards, obviously we can’t do all of them. Sometimes they’re an opportunity to take the mickey about all the task which are deal with duly seriously the rest of the year. And there’s some ...

Read More »

Beyonce, and us, are better off without Pepsi

Beyonce has signed up with Pepsi, part of its answer to Coca-Cola’s attempt to take over the music business. She’ll be the centrepiece of its Super Bowl extravaganza and, no doubt, ‘brand ambassador’ all over the place. Well fifty million ...

Read More »

Bon Noel from Publicis Groupe’s Maurice Levy

Here’s Maurice Levy’s Christmas card from Publicis Groupe. It’s been an interesting year for PG; a good financial performance by peer group standards, the acquisition of LBi and a neat and advantageous exit from its partnership with Dentsu. But is ...

Read More »

New Ponce ad for Axe shows perils of ‘The Look’

Unilever’s Axe appears to be taking a new turn (for the worse?) in this new ad from Buenos Aires agency Ponce: anti-ageing properties for men. It’s all tongue-in-cheek of course but women spend millions (billions?) on these potions and no ...

Read More »

Fiat’s scorpion invades the US car market

Our favourite little black scorpion is back (someone’s got to like them), last seen invading the USA courtesy of Fiat (see the last few frames). And now the critter is back, rather more prominently, in another ad from The Richards ...

Read More »

Returning ‘revenue’ boss Peter Huijboom may be a contender for the top job at Dentsu-owned Aegis

Former Synovate CEO Peter Huijboom (left) is returning to Aegis as its first ‘global director of business integration,’ charged with identifying ‘revenue synergies’ between Aegis and new owner Dentsu, which bought the media buying network for £3.2bn earlier this year. ...

Read More »