Tweets for dogs help US pets defy the recession

Sales of pet products soared in 2010 according to the American Pet Products Association, from a modest $28.5bn in 2009 to an estimated $47.7bn in 2010. And a growing taste among canines (or their owners maybe) for social media is ...

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Sometimes you just have to share these things, here’s Wilkinson Sword’s ladies ‘mowing the lawn’

From JWT New York I believe but stranger things have happened. It’s an oldish commercial but it shows how below-the-belt female preoccupations are becoming big business. Good job it isn’t running in the UK because the Daily Mail would have ...

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Have you ever read a bigger load of self-justifying rubbish? This is the World Federation of Advertisers on procurement

Procurement used to be the prerogative of pimps or procurers, revenue maximisers for prostitutes. Now of course it means the function in client companies of (among many other things) buying marketing services and is probably the main reason why relations ...

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Vince Cable gaffe means it’s a clear run for News Corp in bid for BSkyB

European Commissioner Joaquin Almunia has comprehensively cleared News Corporation’s bid for UK pay-TV broadcaster BSkyB (we’d better start giving it its full moniker). This may or may not influence UK regulator Ofcom which is looking into ‘plurality’ issues. Almunia is ...

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Media shop PHD crashes the big league with $1.4bn GlaxoSmithKline win

By beating incumbent WPP-owned MediaCom, Publicis Groupe’s Starcom and Havas’ Media Planning Group in one of the biggest media account moves of the year. The win (drugs giant GSK is America’s 18th biggest advertiser) is a huge coup for PHD, ...

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Francois Sarkozy joins Publicis Groupe with sale of healthcare consultancy

Nicolas Sarkozy’s younger brother Francois is joining Publicis Groupe which has bought the healthcare agency AEC Partners he set up with Yannick Sabatin. It will be renamed Publicis Healthcare Consulting and looks like it will be run by Sabatin as ...

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