VCCP ‘Morethan Freeman’ team among creative hirings at Wieden+Kennedy Amsterdam

Fred Rodwell and Andrew Parsons, the creative team behind UK agency VCCP’s ‘Morethan Freeman’ campaign for insurance company MoreTh>n, are among a number of new hirings at Wieden+Kennedy Amsterdam. The most senior hiring is Genevieve Hoey (left), an Australian, who ...

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Burnett takes positive route for Co-op Funeralcare

We’ve remarked recently on the spate of CTG (cradle-to-grave) ads occupying British screens and here’s the real thing for Co-operative Funeralcare from new Co-op agency Leo Burnett. The Co-op is the biggest purveyor of funeral services in the UK and ...

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Kimberley-Clark and Ogilvy tackle vaginas head-on

This is the kind of thing that used to be controversial – maybe it still is in India – but Kimberly-Clark, through agency Ogilvy, is running a series of online films and ads trying to dispel myths about women’s vaginas ...

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MMB Boston goes deep in the heart of Texas – for Toyota’s Tundra

Here’s a brilliant online film for Toyota’s Tundra truck from MMB Boston; a kind of mini-Last Picture Show for a Japanese brand that just has to be made in Texas. The writer was creative director Jerry Cronin and the art ...

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Now Mother and Moneysupermarket soar into space

“Save money on your car insurance and feel epic,” says this ad from Mother for Moneysupermarket.com. We know it’s ironic, deliberately over the top etc but, as a proposition, it still feels a bit lumpy. However Mother’s new ad, ‘Astronaut,’ ...

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