Cannes 2011 to award new gong to best holding company – is this good news for WPP creative boss John O’Keeffe?

The Cannes Lions are always up for yet another award and this year the festival is going to award the best marcoms holding company, based on points gathered all the way up from shortlists (in a bewildering number of categories ...

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Can Aegis boss Jerry Buhlmann survive £25m bad debt in Spain?

When Jerry Buhlmann took over from Robert Lerwill as CEO of Aegis in 2008 there were a few raised eyebrows. Buhlmann originally built his reputation as a media boffin and there had already been surprise when he beat Aegis-owned Carat’s ...

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Can Unilever’s Sustainable Living Plan work for everyone? Including China’s green tea drinkers?

Well it’s certainly ambitious and a step beyond the corporate social responsibility agenda espoused by most of the world’s global marketers (some would add polluters). Here it is: Two billion times a day, somebody, somewhere, uses a Unilever brand. Our ...

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Toyota Prius name games from Saatchi & Saatchi LA

Toyota is turning its Prius hybrid cars into a standalone brand for the ecologically-minded and Saatchi & Saatchi LA has produced two charming commercials to help, the one inviting consumers to suggest what the plural of Prius should be and ...

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