UK’s Advertising Association hires Fishburn Hedges in hope of PR boost

Advertising Association boss Tim Lefroy probably has high hopes of his new PR campaign, called Advertising Matters, and the PR agency Fishburn Hedges that’s been appointed to handle it. But we seem to have been here before. From time to ...

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John Prescott lands a punch for moneysupermarket and Dare

Celebs are everywhere these days and former Labour deputy prime minister John Prescott (is he a celeb? Arguably) is performing for UK price comparison site moneysupermarket.com and its agency Dare. It’s not bad actually, certainly much better than moneysupermarket’s last ...

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Microsoft puts Universal McCann’s $1bn media account up for review

Which is never the news you want to hear although Universal McCann, the Interpublic-owned incumbent, is on a hot streak at the moment, consolidating most of L’Oreal’s $700m and Mastercard’s $343m as well as winning new business from BMW, Mini ...

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BG’s Peter Henshaw takes the communications hot seat at BP

Timing is (also) all in the wacky world of corporate communications (see Morrisons story) and BG’s head of government affairs Peter Henshaw may demonstrate just that as he moves into the BP communications hot seat formerly occupied by unfortunate former ...

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Celebs cash in on Twitter through networks like Ad.ly and Izea

If you find your favourite celebrity on Twitter recommending something odd like detergent or a new commercial truck or mini-van it’s probably because they’ve been paid for it. And it won’t be their choice of a deathless 140 characters or ...

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