Technology
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MediaCom’s Lindsey Jordan: can artficial intelligence make marketing more human?
AI is now an integral part of our lives and as a society awash with data, we rely on AI…
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Cannes Lions: creativity back at the top of the agenda but there’s still work to do
So who was the most creative agency at Cannes? We now know that don’t we: the UK’s AMV BBDO with…
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Graham Fink launches online course FinkDifferent for creatives everywhere
Garlanded creative Graham Fink, a regular and welcome contributor to MAA, is launching FinkDifferent, an online course in creativity consisting…
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Digital agency Croud hires M&A head as it steps up global acquisition drive
Digital marketing agency Croud is one of those that’s sneaked under the radar and the UK-based global agency – backed…
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IPG’s Magna joins boom times are coming chorus
IPG’s Magna has revised up its global ad forecasts: now its 14% up this year and seven next, adding $78bn…
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GroupM’s Weiser predicts “astonishing ” UK ad recovery
WPP’s GroupM is forecasting 24% growth for the UK ad market in 2021 – up from its previous forecast of…
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Bayer and Chanel join global media review merry-go-round
Another day, more big media reviews: $800m Bayer is reviewing out of WPP and Omnicom’s PHD while WPP’s bespoke shop…
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Collective’s Stephen Barnes picks his Desert Island Ads
Stephen Barnes is co-founder and ECD of multi-discipline agency Collective. Desert Island Ads If this was a real desert island,…
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Songtradr buys MassiveMusic in global B2B music deal
The music industry is undergoing all sorts of upheavals in the digital era – Spotify’s founder is even trying to…
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