PR

HeyHuman’s Shnoosee Bailey: why gender equality is the key to upping adland’s game

Words are just string holding truths, half-truths and falsities together. Recently, Ogilvy pledged to appoint twenty senior creative women, globally, by 2020. It’s a compelling headline. But at the moment, it’s just string. For a global creative network. twenty senior ...

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Nike springs a trademark ambush as it celebrates ‘Just Do It’ with controversial quarterback Kaepernick

Nike is the master of ambush advertising – ask Olympic sponsor Adidas – and it’s launched maybe its most headline-grabbing effort so far with its choice of former San Francisco 49ers quarterback Colin Kaepernick as one of the athletes celebrating ...

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Lloyds’ ‘By your side’ complaint could change ad sanctions

The UK’s Advertising Standards Authority (ASA) is reported to be investigating Lloyds Bank’s ‘By your side’ ad slogan following a complaint by Keystone Law which is representing TV presenter Noel Edmonds in a dispute with the bank over the actions ...

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New PQ Media report says traditional advertising is fighting back in booming $1.3tn worldwide ad market

Global advertising and marketing revenues will grow 5.5 per cent to a scarcely credible $1.3tn in 2018 (a trillion is a million millions), the fastest growth in ten years according to US-based PQ Media’s latest Global Advertising & Marketing Revenue ...

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Another own goal for VW as it shoots down pesky hailstones

The search for business advantage goes into some strange places these days, in the case of Volkswagen in Mexico tampering with the weather. It’s had to suspend the automatic use of “hail cannons,” devices that send shock waves into the ...

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Has M&S missed an open goal with Gareth’s waistcoat?

The England World Cup squad are wearing M&S suits and manager Gareth Southgate – or St Gareth as we should now call him – has been cutting a dash on the sidelines with his M&S waistcoat and, presumably, tie and ...

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Does PrideAM on LGBT+ in ads protest too much?

PrideAM is a lobby group pushing for fairer representation of LGBT+ people in ads and in the agencies that create them. So it’s produced a “Creative Review” of ads doing it right and doing it wrong. The panel included M&C ...

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