PR

How to look pretty without poisoning yourself

Canada’s Environmental Defence, the environmental organization which led the campaign for the ban on Bisphenol A (BPA) in baby bottles, is now trying to alert Canadians to the many cancer-causing, hormone-disrupting and allergy-inducing substances contained in the personal care products ...

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McDonald’s – the big brand the world loves to hate, whatever it does

Just lovin’ it? You may be, but you can bet they aren’t. No matter how hard it tries, the world’s biggest restaurant chain by revenue simply can’t strike the appropriate note in its advertising campaigns. In place of plaudits, it ...

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Now the Mafia’s off the menu in the Via Veneto

Regular readers of this blog may recall me recounting the heroic exploits of Libera Terra, an organisation dedicated to freeing the Italian food industry from the baneful influence of the Mafia. Now I have fresh news to report. The ethically ...

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McDonald’s riles critics with new home-grown food production ads

If you’re McDonald’s you’re damned if you do and also if you don’t – answer critics of your food production methods, that is. The fast food giant is tackling its critics head on with this campaign, from DDB apparently, showing ...

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San Francisco’s Skona hijacks SantaCon for Slinky

San Francisco’s Skona Advertising decided to hijack the city’s annual SantaCon celebration (which we should probably call a ‘flashmob’ these days) to plug Slinky’s bouncy spring toys. SantaCon, at which people dress up as Santas in various permutations, originated in ...

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Dave Droga chooses Mcgarrybowen as his ad agency!

Mcgarrybowen and Droga5 are two of the hot contenders for US Agency of the Year so what could be more appropriate than the latter appointing the former? Here’s the official announcement. FOR IMMEDIATE RELEASE: Droga5 Taps McGarryBowen for Its Holiday ...

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Ogilvy London steps up for WWF 50th anniversary

There seem to be a lot of noteworthy 50th anniversaries this year, the World Wildlife Fund (WWF) as well as Amnesty International. It’s usually facile to make comparisons between our attitude to people and animals, so we won’t do that. ...

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