PR

Arrested: four senior Sun hacks, plus an allegedly bent copper. Is this the moment that damage to the Sun newspaper brand becomes systemic and unstoppable? Not if News Corp, which ultimately owns the title, has calculated correctly. After all, the ...

It’s pretty hard to think of any UK company that’s been as deep in the mire as News International, the News Corporation-owned company that published the recently-extinguished phone-hacking News of the World. But News is reviewing its £28m account according ...

WPP is launching JWT Jordan by way of a deal to buy 51 per cent of the assets of marketing communications firm IDEA. JWT has worked with IDEA for a number of years now and the company will be renamed ...

Everybody can make an ad these days it seems and Microsoft has turned to Publicis Groupe-owned digital agency Razorfish (which it knows pretty well as it used to own it) for its new TV campaign ‘Bing is for doing.’ The ...

Google’s latest social media foray Google+ has already done a good job of annoying competitors Facebook and Twitter, both complaining that the way it is incorporated in Google search results acts to their disadvantage. But the new service still needs ...

French fashion chain Etam decided to liven things up a bit in Paris by having three of its models disrobe in the posh Musee D’Orsay before making their inimically girlie escape. The museum authorities weren’t amused (filming isn’t allowed without ...

2012 has started with a bang on Madison Avenue with Bank of America, the second-biggest US bank after Citigroup, pitching its $2bn account while two WPP shops also make the news; Ogilvy & Mather (which we all thought was doing ...

Last week I saw an economic forecast from Citibank which was quite depressing. The gloom and doom in the general business press strongly suggests 2012 is going to be challenging. Therefore in the current climate I have assumed every business ...

Canada’s Environmental Defence, the environmental organization which led the campaign for the ban on Bisphenol A (BPA) in baby bottles, is now trying to alert Canadians to the many cancer-causing, hormone-disrupting and allergy-inducing substances contained in the personal care products ...