PR

BETC Paris set to play key role in 2024 Olympics

Paris has won the race to handle the 2024 Olympics, for the third time after 1900 and 1924 (Chariots of Fire and all that). Hosting the Olympics is not necessarily a benefit: London 2012 arguably was (not least for West ...

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Scandal-hit Bell Pottinger faces final reckoning

Bell Pottinger, the big london PR firm torpedoed by its leading role in the Gupta/Oakbay Capital scandal in South Africa, will go out of business next week unless a last minute buyer is found. Its successful Asian business says it ...

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Bell Pottinger scandal shines harsh light on new-style PR

PR firm Bell Pottinger, found guilty by all parties, including the investigation it commissioned from a law firm, of engaging in unethical practices for the Gupta brothers in South Africa, has been drummed out of the Public Relations Consultants Association ...

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Bell Pottinger scandal worsens as lawyers join in

Bell Pottinger CEO James Henderson (left) has resigned in the wake of the Gupta scandal – the UK PR firm has been accused on fomenting a fake news scandal to bolster the fortunes of the Indian Gupta family in South ...

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BMB wins Snapple’s social marketing in the UK

US fruit drink and iced tea brand Snapple has picked BMB to develop a new approach to its social marketing. Previous marketing efforts in the UK have involved adapting US content for UK social channels. Snapple’s new brand position is ...

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