PR

Always goes down Mexico way for another winner

Thanks to George Parker for this, a new turn in Procter & Gamble’s award-winning Always campaign from Leo Burnett, this time in Mexico. Apparently some indigenous Mexicans don’t have words for bits of delicate female engineering, which makes diagnosing cervical ...

Read More »

Fred & Farid claims eco-friendly crown for Biocoop shoot

Sod this awards stuff, what we want are eco-friendly ads. Well Paris agency Fred & Farid does anyway, for organic food producer Biocoop. So it shot an integrated campaign using, among other things, wooden cameras and paint made from vegetables. ...

Read More »

Did the big money Fifa sponsors nix Sepp Blatter?

Fifa boss Sepp Blatter (left) is resigning, even as we write this, which surely testifies to the belated realisation on the part of its big money sponsors – who include Adidas, Coca-Cola, McDonald’s, Visa and Sony – that they can ...

Read More »

Nestle and Ogilvy Paris wage war on fat Mexico

Now it’s Nestle trying to save the world with a new initiative ‘United For Healthier Kids.’ Nestle hasn’t always had a good press for its child-focussed activities, of course. The target here is Mexico, which is the world’s obesity capital ...

Read More »

Coke showers more goodies on the world in epic Copa Coca-Cola campaign

Big brands lavishing goodies on the world seem to be the flavour of the times. Can you recall when they tries to sell us stuff? Maybe it’s because, unlike most countries, they aren’t running stonking great deficits so they can ...

Read More »