PR

Just about every BBDO agency under the sun seems to have been enlisted for WhatsApp’s much-heralded global ad campaign, seeking to allay user fears that owner Facebook’s plans to monetise the platform it coughed up $19bn for will invade their ...

In the social media age you have to include everyone, even if you’re the traditionally snooty All England Lawn Tennis and Croquet Club, organisers of Wimbledon. Which it tries to in this launch campaign from McCann for the iconic tennis ...

Tesco and VW seem to be onto a winner here – free electric charging points at 400 stores (for any electric car brand.) Genius, if it really is entirely free. By adam&eveDDB. There should be queues around the block at ...

The world’s big brands have been awash with purpose through the pandemic – the danger, of course, is that in so doing they become preachy. P&G is at the traditional end of the spectrum, Google at the tecchie end. P&G ...

I see that Rosapark, the Havas-owned agency that found itself at the centre of a diversity storm last year, is, as promised at the time, renaming itself Rosa Paris. It’s also promising lots of diversity initiatives. The agency was criticised ...

“This is London. And everyone is welcome” says the Mayor of London’s office as the capital prepares to host the Euro 2020 (yes really) football tournament. Welcome, that is, if you can get here given the UK government’s ever-changing travel ...

Cancer Research UK is back with a hard-hitting campaign from Anomaly stating baldly that “one in two of us will get cancer.” Well that’s laying it on the line. And no doubt Cancer Research UK does plenty of good work. ...

Philips, now primarily a maker of healthcare kit, has awarded its creative, media and PR business to Omnicom. WPP’s Ogilvy loses creative and Dentsu most of the media business although it retains domestic appliance brands, now owned by private equity. ...

Ye gods! More purpose… This time it’s IKEA advising us to ‘change a bit for good’ with an opus from Mother featuring a robot who tries big things to save the planet (fails) but then discovers you can do your ...