PR

Possible Moscow joins anti-plastic crusade for Greenpeace

Here’s another effort to save the world – this time from the dreaded plastic – from Possible Moscow (still part of the WPP empire one presumes) for Greenpeace Russia. It’s an interesting spin on a hunting culture – with a ...

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Japan weighs the benefits of successful Rugby World Cup

By Colin Wheeler So for England it wasn’t to be. Congratulations South Africa, and this will mean so much more than just winning a World Cup for the Rainbow nation as it continues to unite its diversity. But what a ...

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Boris’ Get Ready for Brexit campaign misses its ever-moving target

The UK’s National Audit Office doesn’t think much of the Government’s ‘Get Ready for Brexit’ campaign – costing a supposed £100m – reporting that: “On 1 September 2019, the government launched a major communications campaign to help individuals and businesses ...

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Is Budweiser’s new ‘king’ Sergio Ramos too tough for football supporters?

Do Budweiser and new agency on the block Deutsch New York entirely get football? Latest in Bud’s ‘King’ campaign is one Sergio Ramos, captain of Real Madrid and veteran Spanish international who’s known, shall we say, for not taking prisoners. ...

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MSQ Partners wins Mayor of London’s new green energy company

The Greater London Authority (GLA) has appointed MSQ Partners as the lead communications agency for London Power, the capital’s new, fair-priced, green energy company created in partnership between the Mayor of London and Octopus Energy. MSQ Partners was appointed after ...

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Trust is now key for brands says Interbrand as it reveals world’s best

Interbrand has revealed its Best Global Brands for the 20th year with (somewhat depressingly) Apple ($234bn, below), Google and Amazon occupying their customary top three places. Others in the top ten are Microsoft at 4, Coca-Cola 5, Samsung 6, Toyota ...

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ANNA brings in the new (finance), AKQA puts a new spin on old Gore-Tex

ANNA Money (Absolutely No Nonsense Admin) is a challenger mobile business account – “for entrepreneurs and creatives” it says here – and it’s raising crowd-sourced money as well as trying to recruit customers with a new campaign ‘Equity for Mugs’ ...

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