PR
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MAA Ad of the Week: Posten by Pol
So here we have that ((well-intentioned) fabricator of over-consumption Santa Claus and long-suffering Mother Earth, who’s finally reached the end…
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UK agencies blast Keurig Dr Pepper’s 360 day PR payment terms
Client payment terms are always good for a laugh – usually of the hollow variety – but global consumer products…
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Musk’s latest Twitter spat with advertisers shines a harsh light on Apple’s dominance
Elon Musk’s misguided and, latterly, crazed acquisition of Twitter for $44bn (a fair amount of it borrowed) hasn’t brought much…
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An alternative view of Declan Rice’s CALM performance
Charity CALM (Campaign Against Living Miserably) which tries to help suicidal people swept the board at the recent Campaign Big…
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Battle for Manchester United may put football’s marketing appeal under yet more pressure
Football has changed with the Qatar World Cup – not necessarily for the better – and the decision by the…
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House 337 launches Native Social & Content practice
House 337 is launching social-first practice Native Social & Content. The new practice will offer brands editorially-led social campaigns and…
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IPG Mediabrands teams with Scope3 in new emissions drive
Interpublic’s IPG Mediabrands has struck a deal with specialist company Scope3 to measure and reduce carbon emissions in digital advertising,…
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Gatorade and Adidas: whatever you say about the World Cup it’s certainly Messi
Is football in danger of overstaying (and over-pricing) its welcome? The Qatar World Cup has divided opinion, to put it…
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John Lewis changes tack at Christmas with an ad that’s right for these times
It’s a different kind of Christmas in the UK (and elsewhere) this year with lots of people struggling to make…
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